EXPERIENCE
brand collabs
Live projects FMB
I’ve had the opportunity to work on live brand projects with huge companies such as Boohoo, Paul Smith and FaceGym. For Boohoo, I conducted market research and developed strategies for the launch of their new BNPL platform, gaining valuable insight into consumer behaviour and digital finance trends. I also led a collaborative product innovation project for FaceGym, directing the development of a new product/service. My leadership and contributions were well received, reinforcing my ability to manage a team and drive creative solutions. And finally, creating a launch strategy for Paul Smith on my Co-Lab module. Ultimately, building my leadership skills, Collaborative skills, Trend forecasting and Market research
Habitat Competition
Finalist in the Habitat competition, presenting my ideas to Habitats' head buying and Merchandising team at Sainsbury's head office in Coventry. I was offered a placement and a potential permanent position with Habitat
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The project was to create a new 6–10-piece range in collaboration with another brand or artist. I decided to create a hosting range in collaboration with House of Hackney.
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Building my skills in, Industry knowledge, range planning and my confidence skills
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For full PDF presentation download here
Marketing Ambassador TUCK.
While working for Tuck, an amazing team and app, I got the opportunity to run campaigns to boost engagement and grow the brand. I gained hands-on experience in creative strategy, social media marketing, and campaign analytics. I planned and executed multi-channel marketing campaigns, including events in Nottingham city centre and on the NTU campus, helping to increase brand awareness. I also managed and created content for TikTok and Instagram, using fun and engaging strategies to drive interaction and build the brand’s presence online.
Building skills in Campaign development, content creation, marketing
